Looking to give your business that extra edge with new-age media and technology applications? Web 2.0 giants like YouTube, Twitter, MySpace, Facebook, Digg, and (now-mainstream) applications like blogging, online communities, and RSS are changing the face of the marketing world. The gourmet food industry has been slow to adopt to such technologies, and FoodLaunch is at the forefront of educating gourmet food companies on practical uses for these applications:

Creating and managing a Blog - and understanding how to do it properly. Blogging helps to increase keyword-rich web content, links, and to create a more intimate relationship with your customers. Let us help you create a custom blog on your website today!

Social Networking on sites like Facebook, MySpace, and Twitter can be a very cost-effective viral marketing tool. Contact us to learn how to leverage these exciting platforms...

Web Video Streaming - embed product videos, video recipes, and corporate presentations on your site and distribute on gourmet-specific sites like GourmetFoodVideos.com and GourmetFoodMall.tv

Discussion Forums - give your customers and/or foodies a place to discuss your products, or type of products. For example, a purveyor of Greek specialty foods might create a discussion forum that allows anyone on the web to talk about Greek food, and products, and culture. As a result, this creates tremendous relevant content and depth on your website - as well as a great source of new sales leads.

RSS - keep customers/prospects up to date with news and updates.

Live Chat - talk with your customers via web IM (instant messaging) to answer questions in real-time. Has been proven to increase conversion rates! 

Virtual PBX - give your company an online-based PBX system for incoming calls.

Interested in utilizing any of these technologies for your gourmet/specialty food business? Let us know!